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Prebid has become a cornerstone in modern publisher monetization, providing an open-source foundation for header bidding. But with any widely

Mobile app monetization is evolving, demanding more flexibility and transparency for publishers who want to maximize yield without getting locked

As mobile in-app advertising grows more complex, publishers face increasing pressure to maximize revenue without sacrificing user experience or compliance.

Native advertising is now essential for publishers aiming to maintain seamless user experience while maximizing revenue. However, integrating native ads

Mobile publishers face ongoing pressure to unlock more value from their in-app ad inventory. Traditional in-app monetization methods, often dependent

Maximizing ad revenue while maintaining control over your inventory has always been a top concern for publishers. Traditional waterfall ad

Programmatic advertising is fiercely competitive, but traditional ad server logic often leaves publishers in the dark about true demand—and potentially

Viewability has become a key metric for publishers seeking to maximize both revenue and advertiser satisfaction. However, accurately capturing whether

Prebid.js powers header bidding for thousands of publishers, but tracking the right analytics is often an afterthought—until something goes wrong

Video advertising is a crucial revenue stream for many publishers, but tracking which instream video bids actually secure an impression